Before, sellers could display furniture in a printed or digital catalog, but there was a limit to what specifications they could see in-depth. They were given a fuzzy, out-of-focus picture of the brand. Even if they tried to focus on a photo, it won’t show clear details of item. This was, of course, meaningless to the potential customers.
Photo rendering will allow you to create better images for your customers to appreciate up-close the product without sacrificing the quality of the picture. The capacity of 3D technology to create realistic renderings gives it an advantage over uploading traditional photography on your platform.
Nowadays, furniture retailers can connect to their online catalogs the 3D product renderings. People can zoom in on these digitally rendered items and examine everything from the fabric to the folds. By incorporating part shots, bird’s eye views, 360 views, and virtual reality (VR) or augmented reality (AR) features to their renderings, businesses often find a strong competitive edge over their other brick-and-mortar and online competitors.